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9 mars 2017

Québec Destination affaires By: Québec Destination affaires

Thursday, March 9, 2017

The 3P’s of drawing crowds to your next event

Organizing an event open to the public requires a different overall strategy than trade-specific and B2B conferences or conventions. Attracting large crowds to a tradeshow on a topic that appeals to a wide range of people means focusing on the the 3Ps of an event: the product, the people and the positioning

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Everything you need to know on Québec City’s meeting and convention industry.